Online product recommendations using Hadoop

One of the leading portals on BigData, Dataconomy, had an interview with a colleague of mine on product recommendations systems. These are systems aimed towards personalizing content and recommending the ‘right’ products, in other words products that inspire customers. The article – The Science Behind the Finding the Perfect Product – is a nice read that covers quite some areas.

Stack of Hadoop nodes for product recommendationsAt bol.com we use Hadoop for batches, and we have our own custom-built technology for the real-time part. The picture with this blog post shows some of the new nodes that were added to the Hadoop cluster yust this week.

This colleague also held a talk at BerlinBuzz 2014 on product recommendations. It covers quite some interesting stuff on a great case of the use of Hadoop and BigData in under 20 minutes:

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